B2B Content Strategist & Writer
By Lion Reach Media | July 16, 2026
Company: LionReach Media
Location: On Site, Pune
Job Type: Full-time
Experience Level: 1-3 Years
Reports To: Brand Marketing Manager
About LionReach Media
LionReach Media is a leading B2B demand generation agency specializing in content syndication, intent-driven marketing, and account-based marketing (ABM). Utilizing first-party data and our proprietary technology publication, TechPulse Insider, we help brands reach verified enterprise decision-makers. We prioritize human-verified lead quality over automated volume, relying on strategic marketing frameworks to surface genuine buying intent and scale our clients' market presence globally.
Position Summary
We are seeking a creative and strategic B2B Content Strategist & Writer with 1 to 3 years of experience to become the core voice of our brand and publications. In this role, you will do much more than just fill a page. You will develop content strategies that connect with enterprise decision-makers, balancing educational thought leadership with high-converting marketing copy.
Reporting directly to the Brand Marketing Manager, you will act as the editorial anchor for our marketing branch. You will turn complex B2B technology concepts into human, engaging narratives, collaborating daily with our internal Graphic Designer and Video Editor to bring your writing to life across multiple formats.
Key Responsibilities
1. Content Strategy & Editorial Planning
-
Develop and maintain our content calendar, ensuring all topics align with our core demand generation and ABM goals.
-
Conceptualize and write high-intent, authoritative articles for our tech publication, TechPulse Insider, and our corporate blog.
-
Research industry trends and insights to ensure all content is forward-looking and valuable to our audience.
2. B2B Copywriting & Demand Generation
-
Craft compelling long-form assets including whitepapers, ebooks, case studies, and deep-dive guides that showcase our experties
- Write high-performing copy for social platforms, specifically LinkedIn, skillfully balancing soft-sell educational insights with hard-sell demand generation hooks.
-
Write clear, high-converting copy for landing pages, paid advertisements, and automated email nurture sequences.
3. Multimedia Collaboration & Repurposing
-
Translate written content into detailed creative briefs and video scripts for our internal graphic designer and video editor.
-
Collaborate with the creative team to break down long-form assets into micro-content, infographics, and short-form video concepts.
-
Review and proofread marketing assets before publication to maintain a strict standard of quality and brand alignment.
Qualifications & Skills
-
Experience: 1 to 3 years of professional writing and content strategy experience, with a heavy preference for B2B tech, SaaS, or agency backgrounds.
-
Writing Portfolio: A diverse portfolio demonstrating your ability to write both authoritative, research-backed long-form pieces and punchy, engaging social media copy.
-
B2B Marketing Knowledge: A solid understanding of the B2B buying journey and how content shifts intent across the marketing funnel.
-
Communication Style: Exceptional storytelling skills with a knack for making technical topics feel accessible, clear, and humane.
-
Teamwork: Strong collaborative skills to work efficiently alongside growth marketers, designers, and video editors in a fast-paced environment.
Send your resume to: siona.yenmal@lionreach.com