Amisha Srivastava
Conquering Fragmented Demand with Integrated ABM and Verification
Executive Summary
In the competitive SaaS landscape of 2025, fragmented demand signals and low-quality leads can stall even the most innovative brands. For one enterprise SaaS provider specializing in cloud-based analytics (anonymized as "Company"), these issues threatened quarterly targets. Partnering with Lion Reach Media, Company implemented Hyper-ABM and our 5-step lead verification framework. The result? A $750K pipeline boost, 42% close rate on qualified leads, and resilience against privacy shifts like cookie deprecation. This case study details the journey from chaos to conversion.
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